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Hyvä Magento frontend specialists

Hyvä Theme Development for Magento 2 Stores

We assess whether the Hyvä theme fits your store, rebuild your Luma frontend on Hyvä, set up Hyvä Checkout and keep every extension working.

Why Hyvä

A lighter Magento frontend, now free to use

The Hyvä theme replaces Magento’s default Luma frontend with a much leaner stack. Luma ships RequireJS, Knockout.js and jQuery to the browser on almost every page. Hyvä drops that stack and builds the storefront with Tailwind CSS and Alpine.js, so pages carry far less JavaScript and CSS. For most stores that means faster rendering and a frontend developers can change without fighting the framework. It also means a smaller codebase to maintain over time.

Since 10 November 2025 the Hyvä Theme is open source under the OSL 3.0 and AFL 3.0 licenses, the same licenses Magento Open Source uses. The theme itself costs nothing. Hyvä Checkout, Hyvä Enterprise and Hyvä Commerce remain paid, proprietary products, and we tell you upfront which of them your project actually needs. Many stores start with the free theme and add Hyvä Checkout later.

Hyvä is a rebuild of your storefront templates. Your catalog, orders and admin stay where they are, but every Luma template and every frontend-facing extension needs a Hyvä version. Our Hyvä developers plan that work before writing code, so you know the scope, the extension list and the fixed price before the project starts. Nothing is left to discover halfway through the build.

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Warning signs

Signs you need hyvä theme development

Luma feels slow

Core Web Vitals stay red despite tuning.

Checkout drop-off

Customers leave on a multi-step, script-heavy checkout.

Frontend changes take weeks

Knockout and RequireJS slow every small change.

Planning a redesign anyway

The best moment to move to Hyvä.

What we deliver

Hyvä theme development services

From the first fit check to launch day, one team owns the Hyvä Magento project end to end.

Hyvä fit assessment

We review your extensions, customizations and checkout to tell you whether Hyvä is the right move and what it will take.

Luma to Hyvä rebuild

Templates, layouts and custom features rebuilt on Hyvä with Tailwind CSS and Alpine.js, keeping your design or refreshing it.

Hyvä Checkout setup

Installation, configuration and styling of Hyvä Checkout, including payment and shipping methods your store already uses.

Extension compatibility

We install existing Hyvä compatibility modules where they exist and write our own where they do not.

Core Web Vitals tuning

LCP, INP and CLS checked on key templates before launch, with field data tracked in the weeks after go-live.

Clean, upgradeable code

Child theme, version control and documented overrides, so future Magento and Hyvä updates stay predictable.

Our process

Audit → Fix → Boost → Care

The same four steps on every service, proposal and report.

Step 1Audit

AI scans versions, extensions, logs and speed. An engineer confirms every finding.

Step 2Fix

A fixed-price plan ranked by risk. Changes go through staging and code review.

Step 3Boost

Speed, security and conversion improvements that make the store earn more.

Step 4Care

Monthly patching, 24/7 monitoring and a report signed by your engineer.

AI, with limits

What AI does, and what it never does alone

AI does the watching

Engineers make the calls

Our promises

What you can hold us to

Checkout comes first

Anything that stops customers paying is treated as P1, every time.

Estimates you can plan with

An approved estimate stays as agreed. If the scope changes, we talk before any extra work starts.

No surprise invoices

Monthly plans with a written scope and a report of all work done.

FAQ

Hyvä theme FAQ

Yes. Since 10 November 2025 the Hyvä Theme is open source under OSL 3.0 and AFL 3.0 and can be used free of charge, including on commercial stores. Hyvä Checkout, Hyvä Enterprise and Hyvä Commerce are still paid products. Our cost is the development work: rebuilding your templates, adapting extensions and testing, priced as a fixed proposal after a free audit.

Not always. Hyvä can run with Magento’s default Luma checkout through a fallback, which some stores keep at first. Hyvä Checkout is a paid product that gives a faster, easier-to-customize checkout built on the same approach as the theme. We look at your payment and shipping methods and checkout customizations, then recommend whether the license is worth it for you.

Extensions that only run in the admin or backend usually work unchanged. Extensions that add frontend features need Hyvä-compatible templates. Many vendors ship their own, and there are community compatibility modules for others. For anything left, our Hyvä developers write the compatibility layer. You see the full list in the audit, before any work begins, including any modules we suggest removing.

We do not promise a fixed score, because results depend on your hosting, images, third-party scripts and extensions. Hyvä removes most of Luma’s JavaScript and CSS weight, which typically helps Largest Contentful Paint and Interaction to Next Paint. We measure your current field data first and report the before and after numbers honestly, using real-user field data where your store has enough traffic.

It depends on the number of custom templates, frontend extensions and checkout changes. A store close to default Luma moves much faster than one with years of custom features. After the free audit we give you a timeline alongside the fixed-price proposal, so you can plan around peak trading periods. Launches are scheduled away from your busiest weeks.

Find out if Hyvä fits your store

Get a free Magento store audit with a Hyvä fit check, or message us on WhatsApp to talk it through.

Free Site Audit

Send your store details. We check speed, security and extensions, then reply with three quick wins within 3 working days.

Let's talk

Get a quote

Tell us about your store and we’ll reply within one working day. Prefer to chat? Say hello from WhatsApp